Dr. Perricone-Acai Berry Endorsement: Fact or Fiction?
In the same way as talk show hosts Oprah and Rachael Ray have been linked to some supplements, there are also other acai products claiming to have that Dr. Perricone-acai berry stamp of approval. When people first hear of this, there is always that small shred of doubt especially since Dr. Perricone has his own line of products himself. Did he really make any endorsements? In the case of Oprah and Rachael Ray, any acai endorsement was denied by both talk show hosts themselves through their shows’ websites. So what is the truth?
What makes Dr. Perricone a credible endorser?
First, you have to understand why Dr. Perricone is being specifically targeted. He is not just any ordinary doctor, at least not in terms of celebrity. He has appeared on Oprah’s show many times as an anti-aging specialist. A dermatologist by practice, he has developed an extremely successful line of high-end products. As you may know, Oprah has a tendency to boost the popularity of anyone or anything that appears on her show. Dr. Perricone is no exception. He has become extremely popular and many people have turned to him for their advice.
What is the Claim?
Some companies are using pictures of celebrities like Dr. Perricone. Acai berry companies are a dime a dozen and finding a good one can be hard. But you can be assured that any companies who feel it necessary to tread on thin legal ice and use a celebrity likeness without permission are probably not worth your business. Some companies may outright lie to you and claim their product is backed by the celebrity doctor. If you find a company making these claims, you are best to stay away from them entirely.
So what really is the Dr. Perricone – acai berry connection?
There is none as far as endorsing specific acai supplement brands is concerned. Dr. Perricone does however, believe in the acai berry’s potential health benefits and touts it as one the most nutritious fruits that can be found. And because he is an anti-aging expert, he has also studied the possible effects of consuming acai berry to aid in delaying the aging process. The fact that Dr. Perricone is convinced of the acai’s potential has driven acai promoters to use his name in marketing their brands.
The long and the short of it is, there is no truth to any Dr. Perricone-acai berry endorsements you may see on some websites. Companies making such false claims are simply capitalizing on the doctor’s celebrity in hopes of making more money. With Oprah and Dr. Perricone threatening to pursue companies that make these claims, you’ll likely see less of them. Regardless, you now now that any company that claims there acai supplement is somehow endorsed by Dr. Perricone, you’ll know the truth!